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Mobile first!

The information provided by ANCOM in the last press release at the end of 2013 shows that in Romania exists "22.6 million users of mobile phones and the mobile internet penetration rate reaches a level of 56%, while the penetration rate of connection to mobile broadband has reached a value of 41%" - www.ancom.org.ro

„The most used devices for accessing the internet are mobile phone or smartphone, at a rate of 61,8% followed at a distance of 47,5% by portable pc (computers)” - according to the report "Research regarding the public access to information and communication technology in households”  realized by the National Institute of Statistics for 2013 - www.insse.ro.

Miniweb.ro is an initiative of Voxline Communication, a mobile marketing agency with over 15 years of experience in Romanian market, which offers complete mobile marketing services (sms, mms, mobile sites, mobile advertising, qr codes, databases), mobile&online integrated campaign, call center inbound/outbound (with human operators or IVR), toll-free numbers/normal rate numbers/ special rate numbers, advergames, mobile micropayments, logistics for promotion, interractive voice&sms applications.

Voxline Communication is the winner of Start Mobile 2013 project, organized by Google Romania&IAB Romania, and it is also the winner of all prizes in Best Mobisites section at Mobile Awards 2013, organized by Evensys.

Why "Mobile first"?

  • 15% of global internet traffic comes from mobile phones;
  • over 2 billion people access internet from a mobile phone;
  • at the end of 2012, ANCOM ( National Authority for Management and Regulation in Communications (ANCOM) counted over 8 million mobile internet users;
  • 3 millions of Romanian people access Facebook over mobile phone (it are 819 billion of mobile active users globally);
  • over 60% of consumers give up using non-optimized sites;
  • there are sold more smartphones than PCs;
  • in Romania, 1 from 7 searches on Google is made from a mobile phone; weekly, 90% of smartphones owners access the internet through mobile;
  • in Romania, smartphone penetration has reached a level of 28% of population, and 50% of smartphone users access daily the internet from their mobile devices.

We recommend all companies to optimize their web site to be properly viewed from mobile phone, because communication needs to be adapted to new internet-accessing channel!”